Tague Alliance Members & Independent Agents Should Consider Embracing The E-Myth Concepts

If you are not yet familiar with the E-Myth and the concepts behind the business principles espoused by Michael Gerber it is time you become acquainted.  The fundamental tenant of the E-Myth is that a the "technician" or in our insurance world "producer" believes they have what it takes to run an agency and become an "entrepreneur" or "agency owner".  The myth is the producer believes he/she will have more time, more money, more control, more happiness, etc.  In order not to fall into the entrepreneurial myth, the business owner must be able to work "on the business" not just "in the business".

Take a look at a simple but solid concept called "Your Business Ecosystem"  and check out this snippet of content from E-Myth Revisited.

If you have not already read the E-Myth and want to get more insight into the concepts take a look at the E-Myth website at http://emyth.com/blog/

Years ago I read the E-Myth, then E-Myth Revisited, and finally E-Myth Mastery.  All of these books are great sources of information and you should consider them as part of your small business ownership education program.  Amazon sells all of the books.

It is critical that you think critically about building your business and making sure you are doing the things that will have a lasting positive impact on you and your families financial health long-term!

Change of Plans - Tague Insurance Fan of the Week #23

Our boss told us to close the office early today, so we followed his instructions. Due to our early closing we had to change our plans for picking this week's winner. Watch the video below to see if you are the lucky Tague Insurance Fan of the Week.

Happy New Year's Eve and have a safe and fun time!

Tague Alliance - Renter's Insurance Needs

Attention: Tague Alliance members. It is very important to make sure you are consistently cross-selling your auto accounts. Many people are renters and they do not realize that they can get Renter's Insurance virtually for free. How you may ask? Almost every insurance carrier provides large multi-policy discounts. Many times these discounts fully or almost fully offset the annual cost of Renter's Insurance.

Consider working on all of your mono-line auto policies by cross-selling Renter's Insurance to your clients. The article below will give you some info to use in your marketing effort.

Renters’ Insurance Needs

Persons who live in apartments or rent a residence are fortunate. Most insurance companies can protect their assets and belongings by using a policy that is designed especially for tenants. Typical policies cover your possessions for common causes of loss, additional living expenses related to making other living arrangements, medical expenses for treating people injured on your premises and, of course, lawsuits.

Property Coverage
Protection under a standard renters policy is on an actual cash value basis (item’s replacement cost less depreciation).

Example: Stewart’s kitchen catches fire and his five year old refrigerator is destroyed. A new model of the refrigerator costs $750. His insurance company pays him $162, explaining that it’s the effect of five years of deteriorating value. Most companies offer coverage on a replacement cost basis if you purchase a separate endorsement.

Theft Limitations
Certain types of property are quite vulnerable to being stolen, therefore very limited coverage is available for items such as jewelry, furs, gems, gold, silverware, pewterware, money, securities, guns and accessories. Protection can be increased by adding additional coverage to the tenant policy or by purchasing a personal article floater policy.

Additional Living Expenses
A typical tenant policy provides a limit equal to 20% of your contents insurance limit. If your contents limit is $15,000, then your additional living expenses limit will be $3,000.

Liability Coverage
Liability insurance covers you for injury you cause to others and for damage to property that belongs to others. The policy also provides for the cost of a lawyer (if necessary) and most court costs. Examples of liability claims include: slips and falls; beaning a neighbor’s child with a baseball; hitting a golfer with your errant hook shot; or a friend breaking her hip when she trips on a skateboard your child left on the stairs.

COPYRIGHT: Insurance Publishing Plus, Inc. 1998, 2001, 2009

Fan Bounce - Facebook Fan of the Week #10

Tague Alliance and Tague Insurance bring you another Facebook Fan drawing. Tague Insurance loves rewarding our fans. Some of them are auto insurance or home insurance clients, some are fans that do not currently work with Tague Insurance. We look forward to these fun drawings each week and hope that our Facebook Fans find them funny and enjoyable.

Congrats to this week's winner, Christopher Rusk. You won a $25.00 Visa card!!!

Fan Crush - Tague Insurance Fan of the Week Drawing #9

Tague loves rewarding our Facebook Fans with our weekly Fan of the Week drawing. Congratulations to this week's winner. Please visit our Facebook Fan page and click the "Like" button.

Tague Alliance Partnership Agency Uses Facebook

Tague Insurance, the partnership agency of Tague Alliance, began fully engaging clients and prospects through the use Facebook. The concept is to reach out to clients and prospects in a way that brings a personality to the agency and that builds relationships. See a sampling of what Tague Insurance has been doing recently:

 

 

 

 

Tague Alliance - Top 5 Things To Grow When Slow

Just a few short years ago I managed our Personal Lines department at Tague Insurance. I can tell you that our focus was relentless on cross-selling, account rounding, and generating as much business from our existing book as possible. If you have been in business for a number of years then you have a ton of opportunity ripe for the picking in your client base. EFT is a great money saver for clients and a huge boost to your retention. I have seen estimates from various studies that showed increased retention on clients with EFT ranging from 8-14%!

Sometimes though it is easier to take advice from an industry expert rather than me who manages Tague Alliance and SIAA member agencies. Dan King, a well know agency development trainer from Travelers, has an article he wrote in National Underwriter and it is his list of the top five things an agent can do when things are slow.

Check out 'Tis The Season To Get A Jump On 2010.

So go put his advice to work and I can guarantee you will see results from your efforts, and if you ever have a chance to attend one of Dan King's Agency Development classes do so.

Tony Veteto

Tague Alliance

An SIAA Master Agency

www.taguealliance.com