Friday, December 11, 2009

Tague Alliance Uses Contstant Contact

By Tony Veteto

For all of us small business people out there it is a real challenge to stay in touch with clients in a simple way. Constant contact is a great resource especially for insurance agents.

  1. Cross-sell clients
  2. Send newsletters
  3. Reach out on special days (birthday, holidays, etc.)
  4. Schedule email campaigns with ease
  5. Don’t reinvent the wheel – use the templates that are already done and simply add your content
  6. Survey your clients on occasion and solicit testimonials
  7. Track who is opening and responding to your email campaigns (hugely important)
  8. 500 email addresses will cost you $25/mth for both email and survey capability

As an insurance agent it is very important that you find a consistent way of staying in front of your client so that when they are ready to buy you are in their mind.

Tony Veteto
Tague Alliance

1 comment:

  1. Hi Tony,

    I am thinking of starting a drip marketing program through Constant Contact. Where do you get your newsletters from? clearly they have to be compliant.

    Thanks.

    ReplyDelete

Note: Only a member of this blog may post a comment.